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Wine Blogger Sample Disclosure Double Standard
Are wine bloggers and their traditional media counterparts held to a double standard on sample disclosures? While it’s old news now, if you ask the FTC, then the answer is yes. A recent article...
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Wine Blogging and Parenting
WineZag was conceived three years ago this week. Happy Birthday to it! In a related side fact, my two amazing sons are now 21 and 18 years respectively. With identical veracity, I anticipate the...
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Context for Wine Blogs and Wine Marketers
Yesterday Tom Wark raised a few relevancy questions about wine blog advertising and audience sizes when he published Pajamas and the Status of Wine Bloggers at his own, very fine, Fermentation blog....
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Wine Content
Somehow, the kind of wine writing I like to read underperforms in popularity contests and award competitions. Take this year’s Wine Blog Award winners for example; stuff that just never makes it onto...
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Are Bloggers Amateurs To Be Taken Lightly?
It is surprising to me when a writer creating some of the more compelling content in wine’s tiny corner of the blogosphere can not feel the evidence of quality content and professional writers in a...
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